Antler

Interior, Retail

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Collaboration with lifestyle luggage brand Antler to design, develop and implement their concession stands across UK department stores. The first iteration was created for a pop up stand in Selfridges and involved a simple, natural material palette suitable for their brand expression – oak veneer, limestone and aluminium. A stepped section allows for tiered display, whilst a hero pedestal showcases a fully accessorised case along with the ability for customers to shop the same accessories within an integrated unit.

Images courtesy of Antler.

Location

Selfridges, London

"We have seen a clear commercial impact across the board. The three sites have more than doubled their sales YoY since the new designs, with one jumping from 15th to become our 3rd best selling site. "

Alistair, Global Commercial Director